HI, I'M CATH
I help businesses to uncover their true identity
Join me for a fun journey of self-discovery that will give you the clarity and direction for business success.
Integrate Your Truth
In a constantly changing business environment, how do we change and evolve, without losing who we are?
- How do we adapt and stay relevant?
- How do we seamlessly continue to build great relationships with our customers, team and stakeholders?
- How do we know which are the right opportunities for us?
- How do we grow, evolve and innovate with confidence?
- AND have fun along the way?
WE CAN DO IT ALL - when we know WHO we are.
About Creating Brand Energy
Creating Brand Energy is a process. It is also a book and an online course.
This process uncovers your unique Brand Energy. The truth of who you are. Who you are as a solopreneur or as a team.
It's a Book!
Take an inspiring and affirming journey through the innovative Brand Creation Process, in your own time, to discover your unique and powerful Brand Energy. Buy The Book.
"What makes Creating Brand Energy different is that it’s all about energy. A business is not just a physical entity; most importantly it is an energetic entity made up of the collective energy of everyone who works with the business." Creating Brand Energy, p.10.
My Process
My process takes you on a journey to define your 2 x WHAT’s, 2 x WHYS and 2 x HOWS of business – which forms an interconnecting, unique and powerful blueprint of WHO you are as an entrepreneur or business team.
By going through this process, you develop your Brand Energy Blueprint. Your ultimate guide for all operations. So, you and your team, can stand and operate in the truth of who you are, with everything you do.
By being who you are, you'll make authentic connections and lasting relationships for business success.
Your Brand Energy Blueprint
Your Brand Energy Blueprint is your ultimate guide for everything you do as a business. It’s your compass to ensure you stay aligned and true to you, with every decision, opportunity and venture.
With your Brand Energy Blueprint – you will be anchored and grounded in WHO you are and have the ultimate management tool to stay consistent, authentic and trusted in this changing world of business.
Inspiration
Conscious Business’ Blueprint and Lookbook
I created the Conscious Business lookbook to help businesses understand what I do. This is an example of what you can develop for your business when you go through my Creating Brand Energy process.
About Me
I help businesses to become more conscious of who they are, and to understand how ‘being’ who they are, is the key to their business success.
I’m steadfastly committed to my Global Vision: To foster corporate integrity by inspiring businesses to stand in their truth, passionately contribute to something greater and collectively nurture our planet.
My Background
2000
Business Launched
With a wealth of business and marketing experience, I started my own consultancy in Perth, where I facilitated business teams through their business and marketing strategies. It was in this time I developed the process for my book, Creating Brand Energy, which I started writing in 2006.
2008
Conscious Business Pty Ltd. Launched
Understanding that the end result of the Creating Brand Energy process was that businesses became more conscious of who they are and their impact, I registered my new company name - Conscious Business. I was advised against this at the time. Many thought the company name Conscious Business was too 'out there' and 'hippyish.' How times have changed.
2011
Creating Brand Energy Published
Since the launch of my book in 2011, I’ve been facilitating solopreneurs, business leaders and teams through my Creating Brand Energy process. Through my range of unique facilitations I help them to discover their truth and develop their very own Brand Energy Blueprint to guide their brand, culture and business operations.
Today
Facilitations and Activation
I am working with business owners, business leaders and teams through creative facilitation to develop their unique Brand Energy Blueprints and to help with any business issues. I have also developed a new model to help businesses understand how they can better activate and live their brand in everything they do. Stay tuned, the new book writing, and researching leaders in the conscious business space, has begun.
“Thanks to Conscious Business’ unique, innovative and clever approach we now have a Brand Energy Blueprint to guide the redevelopment of our consumer-facing website – Explore Parks. But, much more than this Cath has guided the way in which the outcomes from this project can be broadened to encompass the State’s network of more than 100 national parks and reserves.”
Dr Steve Crawford
Ex Manager, Explore Parks WA
“Cath’s unique facilitation process is engaging and fun. Her strategic facilitation program unearths the energy and passion in the room and channels this into a framework that clearly identifies who you are, why you exist and guides how you communicate your values and purpose to engage and strengthen your relationships.”
Jeff King
Chairman, Rottnest Foundation
"The 10 sessions that Cath facilitated for us is the best thing we have done for our business both internally and externally. It has put a sphere around what we do, so everyone is focused on who we are and where we are going. The buy-in from our team has also been fantastic; most of our team has voluntarily turned up for every session."
Llew Eynon
Director, LG Accounting Solutions
Be guided through the Brand Creation Process
Business Facilitations
From company executives and teams to custom facilitations
Individual Facilitations
For solo-preneurs, entrepreneurs, and small businesses owners.
Online
Course
Follow Cath’s guidance through the Conscious Business Model.
Ready to Transform Your Business?
Contact Cath today to start your journey towards a more conscious, inspired and energised business.