Creating Brand Energy Online Course

For Solo-preneurs, entreupreneurs, and small business owners

Get clear about who you are, what value you offer and why you’re in business.
Know precisely how to show up in the marketplace and attract the right customers for you
Build a more conscious and successful business - so you can start working a life you love!

Integrate Your Truth

Course Description

Over this 6 week transformative workshop series, you’ll get the opportunity to clarify who you are as a brand.

The Creating Brand Energy Online Course is definitely for you if:

You are looking for clarity and direction for your business
You want to define what differentiates your product and brand
You'd love to collaborate and brainstorm with like minded business owners
You want the tools and confidence to operate your business consciously
You want to make a difference while doing business
You'd love to have fun while working on your business

“These workshops have given me the ability to stand and deliver who I am and have that infused through my business. The concepts in Cath's workshops are something I’ve never seen anywhere else. Doing these workshops is something I’ll be grateful for, for the rest of my life.”

Bronwen Sciortino
Sheiq Life

"Cath opened my eyes to a whole new world of business. The clarity and direction that follows the Conscious Business Course is amazing, enlightening and inspiring. I recommend anyone who wants to make a difference, experience business planning with a difference and create a sustainable business, to do the course now! "

Cara Little
Pure Home Body

What you will learn

I’ll guide you through my unique Brand Creation Process over 6 weeks.

Your Business Vision: Who is at your party?

Welcome to the party! What do you want for yourself and your business? You’ll define your Vision and what success looks like for you. You'll also establish your businesses key partygoers and the relationships you can strategically build to create a more conscious and successful business.

Global Vision & Product

Your Vision is your overarching AIM for your business plan. Your Global Vision gives you the opportunity to to the change you want to see in the world and encourages you to play a bigger game. We’ll get to the heart of what’s in your heart and the greater contribution you are wanting to make. We’ll also explore your value offerings, the products that connect you with your ideal customers.

Define your Brand Personality

Become conscious of the aspects that make you, you. You’ll go on a fun explorative journey to discover all the unique characteristics, qualities and preferences that make you WHO you are. You’ll define your unique attitude, tone and style - guide for how you show up to the party. In the end, there will be no denying the YOU that emerges.

Your Purpose: The Customer Journey

Discover the exact process I use to define your customer journey. Learn what really matters to your customers – what they want and precisely how they are feeling when interacting with your brand and product.

Uncover your Values

From your Personality exploration we will uncover the gems that are your Values. The elements you naturally default to, that guide your life and business. Your Values are your personalised formula for how you operate in any situation. We’ll also test these out with some fun Values speed dating.

Party Time: Blueprint Reveal

You’ve done it! You’ve created your very own Conscious Business Blueprint and now it’s time to celebrate. This is your time to shine and present WHO you are as a business to your new friends, partners and collaborators. With this clarity, you’ll know where to head, how to show up consistently, and streamline all of your decisions to strategically build your brand and business value.

You will also gain

Creating Brand Energy E-book

Take our inspiring and affirming journey through the innovative Brand Creation Process, to discover your powerful and unique Brand Energy.

Your Brand Energy Blueprint

Develop a roadmap for every business decisions, and a more conscious, inspiring, energising and successful business.

Access to the Conscious Business Collective

Get real-life-in-person support and feedback on your business from like-minded business owners.

Meet Cath

Helping businesses uncover their true identity

Cath Sutherland is a renowned author, speaker, and coach with a passion for helping businesses thrive. Her book "Creating Brand Energy" and Brand Creation Process have helped to transform countless businesses, enabling them to tap into their true potential and market power.

More About Cath

FAQs

Will the Creating Brand Energy Online Course work for me?

What if I don’t have the time?

This is a process, so it takes time. And it needs to be a process, so you have time to discover, check, feel and integrate that this is really you.

This process uncovers who you are, not just for 6 weeks, but for the long-term. Time spent now, will save you so much time in the future. When business gets hectic, your Blueprint will help you make quick, qualified and strategic decisions on the run.

Plus! These workshops are a way for you to take time out. Take a refreshing step back, and work on your business, not in it. It starts by committing to the six workshops.

What does being a Conscious Business mean?

Being a Conscious Business doesn’t mean you have to wear a kaftan, drink kombucha and wave incense around a camp fire. Of course, you can if you want to. Some of the world’s biggest companies operate as conscious businesses and significantly outperform corporate giants. Ever shopped at Whole Foods Market? Purchased gear from Patagonia? Wiped your bum with Who Gives a Crap? All massively successful conscious businesses.

The conscious part of Conscious Business means you are being more aware of your business’ Purpose. It refers to being conscious of who you are as an individual or collective, so you can operate from your truth, develop authentic and sustainable connections in your marketplace, create more value and achieve way more than short-term profits on the bottom line.

Being a Conscious Business is about being aware of the interconnectedness of, and value exchange with, all stakeholders and how through this conscious value exchange you can elevate the value of your business. This course will show you HOW that works!

Will this work for my business?

From solopreneurs to corporations, yoga teachers to professional consultants and everything in-between – Creating Brand Energy applies to any sized business in any industry. Take a look at these real-life examples to see how the Creating Brand Energy Workshops have helped others to create a more conscious and successful business. You can also check out the Blueprints in the Blueprint Gallery.

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